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Perplexity AI Business Fellowship

  • Writer: Sahan Rao
    Sahan Rao
  • Jun 1
  • 3 min read

Updated: Sep 24

As an AI Consultant, I’ve been selected for the Perplexity AI Business Fellowship 2025 program. I'll learn alongside leaders from companies such as NVIDIA, Databricks, and Box. My mission is straightforward: understand how tools like Perplexity AI create real, measurable value for small and mid-sized businesses.


With over 15 years in optimizing operations and driving marketing outcomes as the founder of LeadAi Solutions, I've seen what works. Thoughtfully deployed AI delivers significant time savings, improved decision-making, and scalable growth. This fellowship matters because it's where theory meets practice. ai consultants in canada for smbs


2025 Business Fellowship program
2025 Business Fellowship program

About the Perplexity Business Fellowship

Perplexity AI combines the best of ChatGPT and Google with faster, citation-backed, built for business. The 2025 Business Fellowship brings together seasoned professionals to explore real-world AI adoption through:

  • Expert-led masterclasses on practical, in-market AI use

  • Hands-on workshops testing applications across industries

  • A global network of forward-thinking operators and advisors


What Is Perplexity AI?

Think Google meets ChatGPT, but with sources, summaries, and serious capability. Unlike traditional search engines, Perplexity delivers clean, cited, conversational answers. No wading through multiple blog posts or cross-referencing sources. Fast, accurate, integrated into everyday decision-making.


Why This Matters for SMBs

This Fellowship enables rigorous testing for the businesses we support. By bringing back practical, proven insights, we help them save time, make smarter decisions, and scale sustainably.


This is what sets the best AI consulting companies apart: we don't just experiment with AI we apply it with clear processes and measurable results.


Perplexity Free vs. Pro: Which One Makes Sense?

Ok, so this is a common question I get.


Perplexity offers both free and paid plans:

  • Free: Ideal for basic research, content ideas, and quick answers.

  • Pro ($20/month): Deeper research, faster answers, voice mode, access to more powerful AI models.


Looking for cost-effective ways to conduct research? The Pro version usually pays for itself in time saved, helping you replace multiple research roles. But this only makes sense if you're actually using it for business-critical decisions, not just casual browsing.


The Business Case for Pro:

For businesses, Pro typically delivers immediate ROI through:

  • Market Intelligence: Real-time competitor analysis, industry trend monitoring

  • Sales Enablement: Prospect research, account planning, proposal development

  • Strategic Planning: Market sizing, regulatory updates, customer sentiment analysis


Cost-Benefit Analysis:

At $240 annually per user, Pro replaces expensive research subscriptions and analyst reports. Most clients see 15-20x ROI in the first quarter through:

  • Reduced reliance on external research vendors

  • Faster decision-making cycles

  • Improved proposal win rates

  • Enhanced competitive positioning


Implementation Considerations:

Pro makes sense for businesses that:

  • Conduct regular market research

  • Need rapid competitive intelligence

  • Develop client-facing materials regularly

  • Make data-driven strategic decisions


Bottom Line: Free works for occasional use. Pro is essential for businesses treating research and intelligence as competitive advantages.


How I Use Perplexity for Clients & Strategy

In our practice, Perplexity demonstrates value across:


  1. Market Intelligence: Monitor industry shifts, competitor actions, customer trends without juggling ten tabs.

  2. Content & SEO Strategy: Validate keywords, discover topics, support content with research.

  3. Process Optimization: Quickly assess tools, frameworks, workflow enhancements.

  4. Proposal Writing: Streamline pitch decks and client deliverables using AI-accelerated synthesis.


The key isn't just speed, it's reducing friction in making better decisions.


What Being a Business Fellow Means

Join an invite-only group of experts, entrepreneurs, and consultants using Perplexity in real business settings.


As a Fellow, I:

  • Gain early access to cutting-edge features

  • Collaborate with Perplexity's product and research teams

  • Share field-tested strategies and frameworks

  • Help shape how businesses adopt AI for smarter, faster decision-making


The Bottom Line

This isn't about chasing the next shiny tool. It's about going deeper with tools that genuinely drive business value. Integrating intelligence ethically, efficiently, with real business impact.


📩 Ready to see what AI can actually do for your business? Reach out to start your pilot. AI consulting for small businesses, ai consultants in canada for smbs

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